Engage visitors with location-based marketing
Volare Compass from Cloud4Wi enables enterprises to embrace location-based marketing to reach the right audience, at exactly the right place and time, and through the right channel. With Volare Compass, enterprises can easily collect and manage the identity of their customers, in compliance with privacy regulations (for example, GDPR), and unearth in real time the behaviors of customers within their locations to initiate location-based marketing.
- Easy collection of customers and on-site behaviors
- Ability to build micro-segments
- Real-time visitor engagement with relevant messages
- Robust development tools to integrate on-site customers into existing marketing strategies.
Download the Volare Compass data sheet here.
Prada Group embraces Cloud4Wi and Cisco Meraki to revolutionize in-store experiences:
- 500+ stores worldwide
- Creation of customer profiles
- Insights into customer and in-store behaviors
- Accurate people counting
- Simple guest WiFi management.
PerDormire, a leading bedding brand, needed to go through a digital transformation. To accomplish that, the company rolled out an in-store WiFi project partnering with Cisco Meraki and Cloud4Wi:
- 1,140 customer profiles collected monthly
- 81% opt-in ratio
- 82% email open rate
- 53% coupon redemption rate
- Collect and manage customer profiles in compliance with privacy regulations
- Enrich customer profiles with offline behavioral characteristics
- Engage customers in real time leveraging location-based marketing
- Empower behavioral targeting by building tailored audiences