Unlock the Power of Smart WiFi
Understand how visitors interact with a space, and interpret that data to strategically improve business operations.
The Analytics4WiFi platform captures and analyzes comprehensive location analytics collected on guest WiFi networks. Location analytics include traffic counts, passerbys, new and returning visitor counts and detailed dwell times. In addition, the Analytics4WiFi platform displays traffic patterns and time-based heat maps to show traffic trends within a venue in selected time increments.
GoZone WiFi's reporting engine can be setup with customized notifications when certain thresholds are met, allowing you near real-time traffic flow alerts. With access to detailed presence analytics, heat maps, traffic patterns, and dwell times, venues can strategically refine operations.
- Respond to real-time traffic notifications, alerting staff of extremely high traffic or congested areas in large public venues.
- Heatmapping technology enables retailers to visually analyze traffic patterns in order to strategically place merchandise, signage, and promotional items for better conversions.
- Strategically place vendors in areas with greater dwell times, driving purchasing behavior at events and festivals.
- Compare event traffic to measure changes in attendance year over year.
- Easily understand busy days and times in public spaces to improve traffic flow and overall operations.