Bridging the gap between online and offline data
Retailers are increasingly in need to bring the digital experience into their stores.
Jogogo empowers organizations to gain a clear understanding of their customer journeys in their physical spaces and measure the conversion funnels that matter to them.
Leveraging sensors and quality location data such as Cisco WiFi infrastructure, Meraki cameras, IoT sensors and connected devices, Jogogo brings unprecedented data and tools to measure the behavior of people visiting, interacting and engaging into the offline world. As a result, Jogogo provides businesses & organizations with the ability to build unprecedented solutions with faster time to value.
Measure consumer behavior in your retail spaces by leveraging the power of Jogogo along with Meraki WiFi Access Points and Cameras.
Measure store activity and performance in real-time:
- Number of visitors that enter your store
- Time spent in store
- Frequency of visits
- Traffic per hour & per day
- Segment visitor activity by demography
- Conversions such as throughway rates, visits to check out rates, visitor to staff ratios
Measure consumer journey from check in to check out:
- Measure consumer activity and performance in your aisles and departments
- Drill down into a given aisle or department to understand how visitors behave (traffic, duration, low & peak hours, density of traffic, directionality)
- Measure most common paths that visitors take past entry, attribution and conversion funnels
Go beyond guest WiFi and enhance your store experience.
Agnostic store check-in methods:
Incentivize your consumers to engage with your brand based on their mobile habits.
In-Store Mobile Engagement Tools:
Once a customer has checked-in, increase their in-store experience by providing them with contextually relevant notifications, communications or redirection links such as (no app nor beacons required):
- Store information
- Assistance (support, chat, phone, web)
- Discoveries (offers, products, events)
- Loyalty (such as applications, community pages, memberships)
Engagement statistics and tools based on your cross channel strategies:
- Measure engagement insights, offline-online attribution and visitor behavior based on demography and interests
- For a more unified experience with your technology stack, notifications and communications can be sent through one or more channels (SMS, Email, Push Notification or API)
Store Traffic Analysis with 95% Accuracy
Count visitors in a retail location with a minimum accuracy level of 90% with Meraki cameras located at the entrance of their store.
The retailer reached a 95% level of accuracy with Jogogo's platform and Meraki's MV Sense API.
- Accurately analyze visitors' traffic with Meraki Cameras
- Measure individual zone or point of interest visit performance over time to determine the ROI of your traffic driving initiatives.
- Communicate with your customers in real-time with personalized messaging that will lead to increased store conversions
Frequently Asked Questions
Step 1: Go to the platform link: app.jogogo.co
Step 2: Enter your username which is the e-mail you provided to your Jogogo Customer Representative upon the creation of the Jogogo credentials.
Step 3: Enter your password which is the password you created when initially prompted to create your user access
Step 4: You will be re-directed onto the main page and you can begin navigating the Jogogo platform!
Step 1: When you are signed in to the Jogogo Platform, on the left-hand side, at the very bottom of the drop-down menu, you will note the logout button
Step 2: Click the "Logout" Button
Once this process is complete, you will have securely logged out of the Jogogo Platform.
Step 1: In order to reset your access will need to head to the main login page
Step 2: Click the button ''Don't remember your password?''
Step 3: Enter your email address
Step 4: Clicking the link will automatically prompt an email that will be sent to you to reset your password
Managing access to the Jogogo Platform has never been easier!
The owner of the Jogogo account can create as many user credentials as they wish by providing the following information utilizing the support button located at the bottom right-hand side:
In a matter of minutes, the Jogogo credentials will be activated and each user will be able to create their password and start using the Jogogo Platform instantly! You choose the number of people you want to have access to the Jogogo Platform.
Walk-bys encompass the total amount of foot traffic passing directly in front or in close proximity to the commercial establishment; The number underneath is a comparative for the exact period prior. The retailer can easily identify if you have a higher or lower percentage of Walk-bys for the same time period.
A percentage of individuals whose presence was registered walking by or walking through the commercial establishment for under 2 minutes. Theses sessions do not fulfill the criteria to be qualified as visits.
The percentage of walkbys that were converted into visits also known as the attraction rate; the number underneath is a comparative for the exact period prior. The retailer can easily identify if the conversion rate is higher or lower for the same time period.
An engaged visitor is someone whose presence was detected inside the commercial establishment for longer than 2 minutes. The retailer can easily identify if the average daily visits are higher or lower for the same time period.
A percentage breakdown of the amount of shoppers in a given day and a given hour. The squares highlighted in light blue are lower traffic hours and the squares highlighted in dark blue are busier shopping periods. The retailer can make valuable business decisions based on this graph such as number of employees required for the sales floor, timing of costly events etc….
An occasional visitor is identified when they have checked in during the selected time period, one time during the previous month and one other time earlier in the same year.
A regular visitor is identified when they have checked in during the selected time period, two times during the previous month and one other time earlier in the same year.
The percentage of the total amount of shoppers, during the selected time period, who previously checked-in at the commercial establishment and returned for repeat business