On-Property Customer Experience Platform
Delivering an omnichannel experience means bridging the online and offline worlds. Local Measure helps businesses gain valuable customer insights in real time, making it possible for front-line teams to respond to customers and personalize their experiences before they leave. Local Measure's product suite includes:
- An in-moment feedback tool to recover service and improve customer satisfaction.
- A discovery engine to recognize and engage with on-site customers through multiple social channels.
- A publishing solution to showcase the best customer content posted from your location.
- A Wi-Fi social media sign-on flow that collects and enriches customer records to better personalize experiences and marketing.
Delivering Customer Wi-Fi and Business Intelligence for Virgin Hotels
The Virgin brand is well known for its rock n’ roll heritage and being a consumer champion, so naturally the brand’s first hotel had to set a high bar. With young, tech-savvy guests to serve, the team knew that fast, free Wi-Fi had to be on offer but it also needed to deliver ROI for the hotel.
Launching one of Britain's oldest amusement parks into the 21st century
- Dreamland sought to renew the visitor experience including Wi-Fi connectivity and the way staff interact with visitors on social media.
- The park installed 24 Wi-Fi access points and paired it with Local Measure’s social sign-on and customer intelligence to gain real time insights. See the full story here.
- Identify and engage with loyal customers while they're still on site
- Gather feedback from customers who are on property and respond in real time
- Engage with customers through one-to-one messaging on their preferred channels while making internal notes
- Respond to negative posts from hotel guests on social media before they become a bad review
- Share live social content on screens at live venues to keep everyone updated on activity
- Share live fan commentary on the big screen at sporting events to encourage engagement