Local Measure Pulse

The simplest way to increase customer satisfaction

Local Measure Pulse is the simplest way to increase customer satisfaction scores. Collect real-time customer feedback from within your venue and take immediate action to improve customer experience using our Pulse feedback tool. 


  • Get real-time customer feedback at your venue. Fix service issues on the spot with a single-question emoji survey to understand how your customer’s experience is going.
  • Make it easy for customers to give feedback. Allow customers to leave feedback as part of your WiFi login flow, via QR code or a survey link embedded in an email or live chat.
  • Turn your biggest advocates into loyalty members. Encourage customers that leave positive feedback to opt-in to your loyalty or marketing programs during the survey flow.


  • Easily identify your top and bottom performing venues. View your group’s average pulse scores by location to identify where you need to improve customer experience. 
  • Uncover key themes and trends. Track keywords to better understand what's driving positive or negative customer sentiment across your venues.
  • Get to know your customers better. View rich customer profiles that capture all pulse feedback over time to better understand customers' preferences.


  • Proactively notify staff of customer feedback. Send push notifications and alerts so frontline staff can respond quickly to any negative customer feedback.
  • Empower staff to close the feedback loop. Make it easy for staff to collaborate, add notes to survey responses and mark customer feedback as actioned via the Pulse feedback inbox.
  • Automate workflows to save staff time. Set up auto-replies for survey responses to acknowledge customer feedback and proactively seek additional comments. 


Up to 280% Return On Investment based on Forrester Consulting Study. 

Key Features

Use Cases

  • Identify customers and visitors who are in your venue
  • Learn about customers who haven’t transacted with you directly, based on Wi-Fi sign-ons, social communications or during-stay feedback
  • Capture feedback regularly and unobtrusively during the customer’s visit
  • Integrate insight with existing CRM to grow rich customer profiles
  • See customer history and engagement across all locations in your brand
  • Engage customers with personalized offers and invitations

Gallery & Videos

Customer Results

Delivering Customer Wi-Fi and Business Intelligence for Virgin Hotels

The Virgin brand is well known for its rock n’ roll heritage and being a consumer champion, so naturally the brand’s first hotel had to set a high bar. With young, tech-savvy guests to serve, the team knew that fast, free Wi-Fi had to be on offer but it also needed to deliver ROI for the hotel.

Launching one of Britain's oldest amusement parks into the 21st century

  • Dreamland sought to renew the visitor experience including Wi-Fi connectivity and the way staff interact with visitors on social media.
  • The park installed 24 Wi-Fi access points and paired it with Local Measure’s social sign-on and customer intelligence to gain real time insights.
  • See the full story here.

Frequently Asked Questions

Local Measure Pulse is for any business wanting to improve their customer experience by identifying, understanding and engaging with their customers in real-time.
Any industry with a physical location can benefit from the on-premise customer behavior data provided by Local Measure Pulse - hotels, restaurants, retail, tourist venues, hospitals, education and many more.
- Meraki Location & Scanning API - Custom Captive Portal on Meraki
Yes, Local Measure provides Pulse reports on customer ratings and interactions by your team.
Local Measure is a global company with offices in Sydney, Singapore, Barcelona, Miami, and Phoenix.